As we come into February of 2017, we celebrate 14 years of making Fresche clients feel confident an d beautiful. Fresche started as a dream for my sister, Joi. In 2003, her first location in Grant Park was in a historic movie theater. Since then Joi has opened 2 more locations, the Oakhurst salon and the Stone Mountain salon.

Joi’s vision to create an inviting place for clients that offers those little extras has always set fresche apart. Joi’s passion for being an educator in the industry flows into the opportunities that are offered to the stylists that become part of the fresche family. I am honored to be a part of this family and am continuously inspired by our staff, clients and involvement in the community. Thank you to all of our wonderful clients, without you we would not be possible. Here’s to many more years of success for the fresche family.

~ Aimee Rooks, Salon Manager